Episode 021 - How to fund your business

Join me for a conversation on how to fund your business. Here are some resources whether you decide to fund yourself or seek funding through other means.

Small Business Administration - https://www.sba.gov/ 

KickStarter - https://www.kickstarter.com/ 

Kiva - https://www.kiva.org/ Micro loans in developing worlds as well as the USA

GO Fund Me - https://www.gofundme.com/ 

Indiegogo - https://www.indiegogo.com/en 

Pie Shell - https://www.pieshell.com/ specifically for food and beverage entrepreneurs

Start Some Good - https://startsomegood.com/ for non-profits or social entrepreneurs

Great article about different funding websites - https://www.forbes.com/pictures/eimh45egjek/kickstarter/#1d25ecac3e68

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 020 - Handling customer complaints

Customer complaints are just part of doing business but you need to handle them fast and go above and beyond what the customer is expecting. Learn the five types of complainers and how to deal with each of them in a manner that they will be singing your praise after instead of taking to yelp or twitter to bash you. Join our discussion and learn more about why handling complaints doesn’t have to ruin your day. And as always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 019 - Take time for yourself

Just a friendly reminder that you are in charge of your life and your business. 

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 018 - Giving great customer service

We all know what it’s like to get great customer service but how can we as vendors make sure we are giving the best service possible? Join me for a discussion on customer service, how you can quickly learn what people want, decide for people when they don’t know what they want and close the sale without looking like a salesperson. I will also go over some of the training I have received at Zingerman’s that has made all the difference in how I look at my customers, how I train my employees and how it has increased my sales at the farmers market. I will also go into the 10-4 rule and how it can help you while at your markets. 

Below are the FREE webnairs that I talked about in the podcast. They, each are an hour in length but I can tell you that you will learn so much that the time is worth it. 

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Quick customer service - http://www.zingtrain.com/webinars/quick-customer-service-wins

Giving great customer service - http://www.zingtrain.com/webinars/art-giving-great-service 

How to handle a customer complaint - http://www.zingtrain.com/webinars/zingermans-5-steps-effectively-handling-customer-complaint 

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbookPodcast

#miicepops

#MIDrinks

#FMVHP

Episode 017 - Getting support when you need it. Vendor mentor groups.

I am always interested in supporting other vendors and wanted a way to develop relationships outside of the market season to start to collaborate during the market season. Join the discussion and listen about why I started a vendor mentoring program and get the steps to start your own this winter. 

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 016 - Get started NOW!!

This podcast is short and sweet and it can get you started on your dream. Join us for the discussion on the basics to get you started. 

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Getting an EIN - https://www.irs.gov/businesses/small-businesses-self-employed/apply-for-an-employer-identification-number-ein-online  

Setting up a LLC - https://en.wikipedia.org/wiki/Limited_liability_company

How to set up a Facebook business account - https://www.facebook.com/business/learn/set-up-facebook-page

Making yourself a simple website - https://www.squarespace.com/ OR https://www.wix.com/

Vistaprint - https://www.vistaprint.com/?no_redirect=1&xnav=logo 

The Anti-Business Plan - https://venturebeat.com/2015/04/30/five-reasons-your-business-plan-is-becoming-obsolete/

One Hour Business plan for creatives - https://www.etsy.com/seller-handbook/article/how-to-write-a-creative-business-plan-in/22923754275

Step by Step Creative Business Plan and Questions to get you started - https://creativeplusbusiness.com/wp-content/uploads/2014/02/TEMPLATE_Business_Plan_for_Creatives.pdf

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 015 - Free learning resources to make your business better

I LOVE free resources, especially when they come from great businesses.  Join me for a discussion about where you can get all kinds of training for FREE. Below are the links for all the resources. You can learn whenever you want or need and immediately put them into practice at the market.

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

All of Zingerman’s webinars - http://www.zingtrain.com/webinars 

All of the free articles from Zingerman’s - http://www.zingtrain.com/articles 

Social Media training - https://education.hootsuite.com/collections/courses

Facebook advertising - https://www.facebook.com/blueprint 

lynda.com training - https://www.lynda.com (usually NOT FREE, but check with your library. Most libraries have a membership and if you ask you also have access for FREE)

Google Marketing - https://www.google.com/onlinechallenge/dmc/index.html

SEO training - https://www.udemy.com/search-engine-optimization-for-business/

Growing your Instagram account - https://www.craftsposure.com/free-instagram-course

Mailchimp - How to gather customers through newsletters - https://mailchimp.com/resources/

Skillshare - https://www.skillshare.com/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbookPodcast

#miicepops

#MIDrinks

#FMVHP

Episode 014 - Do you really need employees?

Employees should be loved but often time they are loathed. Listen to find out why employees are usually messing up and what you can do about it. I will discuss if hiring friends or relatives is a good thing and how you can retain employees once you have trained them. I will discuss the most powerful tool that you have to make sure your employees are doing what they are supposed to be doing while you are away.   

Keys to retaining employees - https://www.forbes.com/sites/elenabajic/2013/07/15/the-6-steps-for-retaining-good-employees/#6f36b295721f

How to retain employees - https://www.careeronestop.org/BusinessCenter/TrainAndRetain/ManageAndRetainEmployees/retention-strategies.aspx

Employee Retention - https://www.entrepreneur.com/article/270097#

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 013 - Strategies to deal with competition

So a new vendor has moved in and you are freaking out because you think they are going to steal your business? Or maybe you are the new vendor and you want to make sure you make a good impression on your first market day? No matter what, all of us have experience that gut wrenching feeling when we see another vendor with what looks like the same products. Ugh, it sucks. So what can you do to make sure the stress you feel isn’t going to be a weekly event? 

Listen to the questions you can ask while filling out your application to make sure you are the only vendor with your style of product. And if you’re not find out great strategies to set yourself apart from your competition. You will find out that in the end they really don’t have the same product after all and competition can be healthy. 

P.S. I also have some tips so that you can crush your competition with a smile. 

Indiana FM point system - https://bloomington.in.gov/sites/default/files/2017-04/vendor_handbook.pdf  

 As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbookPodcast

#miicepops

#MIDrinks

#FMVHP

Episode 012 - How to work with Collaborators and Influencers

So much is being talked about in the social media world that it’s hard to keep up. Join us for a discussion on the difference between the two methods to grow your social media presence and hopefully your business. I will talk about collaborating towards a common goal and using influencers in your area to promote or highlight your products, as well as the do’s and don’t’s while working on a project.

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

How much to pay influencers - https://sproutsocial.com/insights/paying-social-media-influencers/ 

http://blog.seenmoment.com/how-much-should-i-pay-influencers 

When paying influencers doesn’t work - https://digiday.com/marketing/confessions-social-media-exec-no-idea-pay-influencers/

Will using influencers make a difference - http://blog.influence.co/instagram-influencer-rates/

How you can “pay” influencers with something other than money - http://influencermarketingdays.com/blog/2016/09/influencer-marketing-compensation-models/

Influencer 101 - https://studio.whalar.com/influencer-marketing-101-who-what-why/

Why we should pay influencers - https://studio.whalar.com/why-pay-creators/ 

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbookPodcast

#miicepops

#MIDrinks

#FMVHP

Episode 011 - Vendor Issues

I hope you never need to confront another vendor but you might need to and this podcast could help. Join the discussion on the types of vendor issues that you might have, what you can do about them and how they get resolved. 

Vendor Concern Form - http://www.wafarmersmarkettoolkit-org.wafarmersmarkets.org/wp-content/uploads/2016/05/Vendor_Concern_Form_PFM-2016.pdf

Vendor Grievance Form and Handbook - https://bremertonmarket.files.wordpress.com/2009/04/bfm-2009-complaintprocedure.pdf 

Texas Township FM grievance form - http://www.texastownship.org/wp-content/uploads/2016/04/TTFM-Grievance-Policy-and-Form.pdf

A Product Challenge form - http://www.charlestonfarmersmarket.com/wp-content/uploads/2016/04/Vendor-Manual-2016-Final-Version-3-21.pdf

The vendor behavior at a market explained - http://hollywoodfarmersmarket.org/marketday/wp-content/uploads/2017/01/Vendor-Rules-2017.pdf

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info -  

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbookPodcast

#miicepops

#MIDrinks

#FMVHP

Episode 010- Vendor fees

Vendor fees are always a tricky conversation. Some markets have straight forward fee schedules with minimal choices while others may have hidden fees such as a parking fee, garbage disposal fees or application deposits that get returned at the end of the year. Join me in a conversation about vendor fees and how to be fully aware of the fees you will be paying at the market. 

 

Variety of Vendor Fees at Farmer George’s FM - http://www.farmergeorge.market/market-standards.html 

California FM Association Vendor Fees - https://static1.squarespace.com/static/54b3f75ee4b0cdf625ece0b0/t/584b0482b8a79b3b208bcab7/1481311363037/2017+Non-Ag+Producer+App+P+1+thru+5.pdf

North Dakota Pricing List for Vendors - https://www.nd.gov/ndda/nd-farmers-market-pricing 

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 009 - Winter Plans?

In this podcast I talk about what I “do” in the winter or off season. I talk about the three reasons I started my business and talk about what I have planned for this winter. If you want to read even more about my winter fun check out my post about November and December 2017.

blog post - http://www.miicepops.com/news/2018/1/1/what-do-i-do-in-the-winter-time 

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 008 - So your season is over. Now what?

Lots of vendors love and hate the end of their season. I will talk about how to end the season in a thoughtful way and make (hopefully) all your worries disappear. I give you a to do list of the things I do to put my market season to bed while also counteracting those fears that I don’t have any control over. 

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbookPodcast

#miicepops

#MIDrinks

#FMVHP

Episode 007 - Seasonal or Year round Markets?

Join me for a discussion on the pros and cons of being a vendor for year round or seasonal. Choosing between the two options can depend on your goals and why you started your business. Join us and as always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

An article that shows the frustration of some customers - http://www.post-gazette.com/life/food/2016/10/02/Closing-soon-Why-don-t-farmers-markets-operate-year-round/stories/201610020018 

How a California farmers market vendor took her love for her market and wrote a cookbook - http://californiabountiful.com/features/article.aspx?arID=766 

Article about the trend of winter markets in the colder states - https://www.growingmagazine.com/fruits/making-farmers-markets-year-round/ 

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 006 - Market currency

Today I am going to go through all the different types of currency your market might have. As a new vendor it can be a lot at the beginning of the season, signing federal and state paperwork, answering customers questions about which tokens you can take in exchange for your product. Let’s make it easier for you.

http://www.sfmamarkets.com/market-currency/ This is a great resources for a simple explanation of market currency.
WIC at farmers markets -https://www.fns.usda.gov/fmnp/wic-farmers-market-nutrition-program-fmnp
Power of Produce at markets - http://millcityfarmersmarket.org/learn/power-of-produce-pop/ 

Credit Card Processors:
Dharma Merchant Services - https://dharmamerchantservices.com
CDG Commerce - http://www.cdgcommerce.com/
Square - https://squareup.com/
Apple Pay - https://www.apple.com/apple-pay/ 
Article about the top credit card processors - https://www.merchantmaverick.com/the-best-small-business-credit-card-processing-companies/

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 
https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 
Connect on Instagram:
MI Ice Pops - @miicepops

Connect on FB:
@MichiganIcePops
@MIDrinks
@FarmersMarketVendorHandbook

#miicepops
#MIDrinks
#FMVHP
 

Episode 005 - Are you a business person or an entrepreneur?

Start to become aware of whether you are a business person or an entrepreneur. No matter which path you choose it’s important to know how you understand and define yourself. Join us and learn the differences and let me know which one you think you are. 

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbook

#miicepops

#MIDrinks

#FMVHP

Episode 004 - Market terms

There are so many words in the farming and market setting that you might not understand their meaning. I explain a list of words and there definitions so that you can talk with your customers about all types of farming. And as always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Organic certification meaning - https://farmersmarketcoalition.org/wp-content/uploads/2016/06/Organic-at-Farmers-Markets.pdf

Social Media Info -  https://www.facebook.com/FarmersMarketVendorHandbook/ 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbookPodcast

#miicepops

#MIDrinks

#FMVHP

Episode 003 - Grammar help please!

WTF - Grammar police please help! 

I am usually not a grammar lover but I have no idea which way it should be? Farmer’s Market? Farmers’ Market? or Farmers Market? Please help.

As always, I invite you to follow our Facebook page and join the Farmers Market Vendor Handbook Group. It’s a great resource and will be even better if you join the conversation. 

https://www.facebook.com/Farmers-Market-Vendor-Handbook-Podcast-146778079394602/

Social Media Info - 

Connect on Instagram:

MI Ice Pops - @miicepops

Connect on FB:

@MichiganIcePops

@MIDrinks

@FarmersMarketVendorHandbookPodcast

#miicepops

#MIDrinks

#FMVHP

 

Episode 002 - About me

Episode 002 - About me

Join me for a conversation about my life leading up to starting my first business. From a pre-teen “playing” business women to an actual business women to today I know you will find something in this podcast that you can relate to. We also talk about my products, how I funded my business idea and some of the markets I attend.

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